Canada’s largest independently owned and operated casket manufacturer needed to reproduce their product catalogue. jacks proposed an outline and enhancements after staff input, buyer suggestions, and known competitor approaches were considered. Dialogue with the client centred on user friendliness and cost efficiency. The resulting catalogue was easily adapted to an electronic version, was on budget and was well received in the marketplace. Further projects included a redesign of Northern’s Life Immortal Program marketing material, magazine editorials, and advertisements. Elements of the redesign of their sales tools and print material were adapted by their web developer in a redesign of the company website.